Eliyeen

Privacy Policy

Last updated: July 2026

At Eliyeen, we know jewellery is personal — and so is your data. This policy explains, in plain language, what information we collect when you shop with us, why we collect it, and the choices you have.

1. Who we are

Eliyeen ("we", "us", "our") is a UK-based jewellery brand. For data protection purposes, we are the "data controller" of the personal information you share with us when you visit our website, place an order, or contact our team.

2. Information we collect

We only collect what we genuinely need to run your order, look after your account, and improve your experience with us:

  • Contact details — name, email address, phone number, delivery and billing address
  • Order information — items purchased, order value, order history, gift notes
  • Payment information — collected and processed directly by our secure payment provider; we don't store your full card details
  • Account details — login information and saved preferences, if you create an account
  • Communication records — messages you send via email, WhatsApp, or our contact forms
  • Technical information — IP address, browser type, device type, and browsing behaviour, gathered through cookies

3. How we collect it

Most information is given to us directly by you — when you place an order, create an account, sign up to our newsletter, contact customer service, or leave a review. Some information is collected automatically as you browse, through cookies.

4. Why we use your information

  • Process and dispatch your orders, and keep you updated on delivery
  • Handle returns, exchanges, and refunds
  • Respond to your questions and provide customer support
  • Manage your account, if you have one
  • Send you marketing updates and offers — only where you've asked us to
  • Improve our website, products, and shopping experience
  • Detect and prevent fraud, and keep our systems secure
  • Meet our legal and accounting obligations

5. Our legal basis for processing

  • Contract — to fulfil an order you've placed
  • Consent — for example, opting in to marketing emails
  • Legitimate interest — running and improving our business without overriding your rights
  • Legal obligation — keeping certain records, such as for tax purposes

6. Who we share information with

We don't sell your personal information, ever. We only share it with trusted parties who help us run the business: payment providers, courier and delivery partners, website/IT service providers, email and marketing platforms (if you've subscribed), and authorities where legally required.

7. International transfers

Some tools and services we use may store or process data outside the UK. Where this happens, we make sure appropriate safeguards are in place so your information stays protected to UK standards.

8. Cookies

Our website uses cookies to help it function properly, remember your preferences, and understand how visitors use our site. Some cookies are essential; others (analytics, marketing) are optional, and we'll ask for your consent before using them. You can change your preferences anytime through your browser or our cookie banner.

9. How long we keep your data

We only keep your personal information for as long as we genuinely need it. Order and payment records are kept as required by UK tax law. Account details are kept while your account is active. If you ask us to delete your data, we will, unless we're legally required to keep it.

10. Keeping your data safe

We take reasonable technical and organisational steps to protect your information, including secure hosting, encrypted checkout, and restricted internal access. No system can be guaranteed 100% secure, but we work continuously to protect your data.

11. Your rights

You can ask us to:

  • Access the personal information we hold about you
  • Correct anything inaccurate or incomplete
  • Delete your information, where there's no good reason for us to keep it
  • Restrict how we use your information in certain circumstances
  • Move your information to another provider (data portability)
  • Object to us using your information for certain purposes, such as marketing

Contact us to exercise any of these rights — we'll respond within one month, as required by law.

12. Marketing preferences

If you've opted in, we may send you emails about new collections and offers. You can unsubscribe anytime via the link in any marketing email, or by contacting us directly.

13. Children's privacy

Eliyeen is not intended for children, and we do not knowingly collect personal information from anyone under 16.

14. Changes to this policy

We may update this policy from time to time. Updates will be posted here with a revised date.

15. Contact us & complaints

Email: support@eliyeen.co.uk

WhatsApp: +44 7419 769357

If you're unhappy with how we've handled your information, you can lodge a complaint with the UK's Information Commissioner's Office (ICO) at ico.org.uk.